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UNILEVER NCAA
Men's Grooming
NCAA "You Make the Call" Men's-care campaign was nominated for an Effie Award. Watch the video below for the full break down of the campaign. The result was: 50% more web traffic and doubled sales goals.
Writing, Storyboards, Direction
Watch our presentation video for the Effie Ward committee.
The problem: Men are indifferent toward grooming products.
2 out of 3 women by products for men.
To get him to use it. We had to get her to buy it.
So we needed an Ad that felt manly, and would also appeal to women.
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